HOW IT WORKS

DESIGN

This is where we develop the theme, style and look of your trail. We make several small versions until we arrive at the final design, then we make a full sized version which we can then use to promote, gain support and build momentum for your trail

SPONSORS AND PARTNERS

To bring in local business support, we build attractive sponsorship packages including brand exposure, promotion and sales, networking, media coverage, employee engagement and much more. 

ARTISTS

We spend time seeking local talent as well as drawing from our pool of incredible artists to submit designs for your trail. The sponsors choose a design to adorn their swan as part of the sponsorship deals. 

TRAIL LAUNCH

Press shoots, community fun days, live streams, workshops and more! The trail launch is a fabulous opportunity to make a splash and get some positive attention! 

COMMUNITY WORKSHOPS

We deliver fantastic community art workshops where schools and groups have the opportunity to decorate their own mini version of the main sculptures. They get to keep their creations after a short exhibition which is included in the main trail. 

CHARITY AUCTION

After the trail is taken down and any repairs or touch ups undertaken by our team, the sculptures are then put up for auction to raise money for charity. 

EVALUATION

After every trail we’ll provide you with an evaluation report which includes statistics from your website, app, social media and public feedback surveys.